• Email Us : info@pirsums.com

Building Trust And Traffic With SEO And Content Management

  • The powerful combination of SEO (Search Engine Optimization) and content management go hand in hand
  • It’s not all about gaining page rank in the search engines, though that’s certainly critical for any practice interested in attracting new patients.
  • t’s also about inspiring trust among potential patients who are considering your healthcare practice or simply searching for information on the conditions you treat.
  • We help you turn your practice website into a wealth of information that’s beneficial to the patients you serve (or wish to serve) through the use of:

Eye-Catching Web Content

Increasing Patient Referrals

Monitoring And Improving Online Reputation

Developing Comprehensive And Continuing Digital Marketing Efforts

The great news is that by doing this, you give the search engines what they love. Search engines, like Google and Bing, list rankings according to trust and relevancy.

The more trustworthy and relevant your healthcare organization is, then the more handsomely you’ll be rewarded with higher page rankings – especially on the local level (known as Local Search) – when people search for your area of practice or specialization.

Here’s How We Drive More Leads to Your Website

There is limited space on a search results page, and competition for those spots its fierce. That’s because the higher your page ranks on a search results page, the better your click-through rate will be.

And that means more leads to your website.

The problem is, too many SEO services promise fast results using boilerplate tactics. We work with each client to develop a tailored SEO plan based on proven strategies and industry best practices. Then we execute that plan over time, fine-tuning our approach and continuously measuring results.

SEO-friendly Content

From webpages to blogs, we help you publish keyword-rich, search-optimized content that search engines (and your users!) will love.

Keyword Strategy

We’ll work with you identify and target the right mix of keywords based on industry, competitor research, and search data

Link Building

A targeted approach to building your domain authority by generating backlinks to your site from other authoritative websites

Technical SEO

Our experienced technical SEO experts will take care of all the back-end nitty gritty so your site can be easily crawled and indexed.

Page Speed

Google gives an extra bump to pages with fast load times. We’ll optimize your site to load fast, including for mobile devices.

Why Is SEO And Content Management So Important For Your Medical Practice?

Here’s what our SEO and content management strategies can do for your healthcare organization.

  • Build Trust Among Prospective Patients
  • Educate Healthcare Consumers About Your Practice And Medical Conditions You Treat
  • Educate Patients About Their Own Health
  • Increase Brand Recognition
  • Attract New Patients Through Search Engine Results
  • Invite Referrals From Other Physicians And Patients
  • Encourage Existing Patients’ Continue Trust In Your Practice

Ready to get started on your next project?

Book a free consultation now.